by DatadrivenWhile there’s ton of other venues to see a great selection of commercials and advertising materials besides the Cannes Liones, not many people seem to know them. Welcome to The Drum Creative Works, in partnership with Workfront.When you need...
by DatadrivenWell, with the rise of the voice search across the devices, starting with the smartphones and tablets, there might be a possible change occurring for the Search Engine Optimization market as well. While some argue that there’s no need to take...
by DatadrivenWith the rapid rise of modern technologies, a lot of brand new b2c and b2b communication mediums and submediums have emerged. For a conventional PR strategy master who worked hard in the ’90s or ’80s, this meant just one thing – and that was...